3 things to consider when scaling commercial teams
Scaling the commercial team is always a difficult and potentially high-risk task for many organisations, even more so for SMEs and startups. Leaving aside the recruitment challenge (something I’ll post
Creating partnerships and kissing frogs
We’ve all heard the saying: “You’ve gotta kiss a lot of frogs before you meet a prince”. Whilst it’s not recorded who coined that famous quip, I like to think
Testing the water with new markets
Imagine that you’re standing at the water’s edge, looking down into an inviting lake. What do you do? Jump right in with a great big splash or carefully lower yourself